Simulated data
Notion budget planner sales fell 68%
Sales were below the weekday average on all seven days. The cause is unknown.
87 sold. Reference total: 270.
Sales after discounts, excluding tax
Unit price: $19. No refunds.
Daily sales
The reference is the average for each weekday from 7 August to 17 September. The last two weeks are excluded from that calculation.
Product summary
| Product | Paid units this week | Reference units | Status |
|---|---|---|---|
| Notion budget planner | 87 | 270 | Review declineBelow the weekday average on all seven days. |
| Notion habit tracker | 158 | 153 | Close to averageNo alert. |
| Creator Bundle | 70 | 70 | Promotion endedPrevious promotion week: 210 units. |
| Launch Planner | 1 | N/A | Too few salesOne sale this week. No alert. |
Checks to make
- Promotion and traffic. Check whether a campaign ended or fewer visitors reached the product.
- Product page and checkout. Check recent edits, price changes, availability and whether a purchase can be completed.
- Fix any confirmed problems. If the drop follows a planned change, record it so future reports can account for it.
Sample alert rule: sales below 60% of the weekday average on at least four of the latest seven days. The reference must average at least ten paid units per day. This rule has not been tested on real sales data. The Creator Bundle result uses the recorded promotion end date.
Sales figures alone cannot explain the decline or prove lost revenue. This sample contains no traffic data or checkout checks. Missing data must be kept separate from zero sales.